At YARD AI, we believe scaling an ecommerce brand across borders is more than buying clicks — it's a discipline of profit. Our senior strategists pair deep DTC and marketplace expertise with AI-native media buying to rebuild your funnel around landed margin, market by market — from first impression to repeat order. Honest data, sharp creative, profit you can measure in any currency.
Every brand selling into more than one market fights the same three fires: rising acquisition costs, shifting landed costs, and reporting that flatters.
New-customer acquisition cost is up ~222% in eight years. Meta CPMs hit record highs and Google CPCs climbed ~13% year-on-year — Shopping ~34%. You are bidding against global marketplaces with unlimited patience.
The US $800 de minimis exemption is gone and the EU's €150 threshold is being replaced by a flat per-parcel duty. Duties, FX and shipping now change margin per market — while most brands still run one global ROAS target.
Meta, Google and retargeting each claim the same order, so blended reality lands far below the screenshot. If payback is past 120 days and LTV:CAC is under 3:1, you're renting revenue, not building a brand.
We optimise to blended MER and contribution margin per market — after duty, FX, shipping and returns — not screenshot ROAS. Targets are set where the money actually lands.
Market-level P&Ls, localised creative and currency-correct feeds across Meta, Google, TikTok, Amazon and marketplaces — one team, one number, every geography.
Andromeda turned Meta into a creative-matching engine and cut ad lifespan to 2–4 weeks. We're built for it — high creative throughput and AI-assisted testing that keeps feeding the algorithm what wins now.
You own the ad accounts, audiences, creative and CRM from day one, in every market. We're the operators, not the landlord — the equity we build stays with your brand.
No hidden fees. No long-term contracts. No markup on media. Just results-driven retainers built for cross-border brands.
For brands scaling one or two markets and ready to cut waste and unlock profitable spend.
Full-funnel, multi-market growth engine for brands serious about compounding margin.
No fluff, no generic PDF. We tear down your real ad accounts, market by market, and send back the leaks, the quick wins, and the profit you're leaving on the table — yours to keep whether you hire us or not.